7 Things Credit Unions Must Include in Their Brand Marketing Strategy

Share on facebook Facebook Share on twitter Twitter Share on linkedin LinkedIn Share on email Email “Brand” is not easy to define, but the best ones evoke feelings of confidence and trust. Your brand is bigger than your product, logo, website or corporate name. For credit unions, the people who drive brand identity converged on […]

8 Ways Credit Unions Can Drive Text Messaging Opt-Ins

Share on facebook Facebook Share on twitter Twitter Share on linkedin LinkedIn Share on email Email Wherever you go, you see the same Pavlovian response play out! A person hears a buzz, looks down at their phone, and clicks on a text message. The extreme frequency of this experience is supported by data: The open […]

Eltropy Chosen to Improve Collection Response Rates for UNIFY Financial Credit Union

Share on facebook Facebook Share on twitter Twitter Share on linkedin LinkedIn Share on email Email UNIFY Financial Credit Union – One of the Largest Credit Unions in the US with $3B+ in Assets MILPITAS, CALIFORNIA (December 2, 2019) Eltropy, a text messaging-based platform that enables credit unions to communicate with members via text, announces […]

How to Use Text Messaging to Maximize Member Engagement

Text Messaging for Member Engagement Credit Unions

Share on facebook Facebook Share on twitter Twitter Share on linkedin LinkedIn Share on email Email Like most business trends, text messaging is moving so fast it’s leaving a spate of questions in its wake. How do I get started? How can each member-facing team in a credit union use it? How do I write […]

A Credit Unions Guide to Text Messaging Compliance

Navigating Compliance in Text Messaging Credit Unions Guide

Share on facebook Facebook Share on twitter Twitter Share on linkedin LinkedIn Share on email Email Blizzard conditions force immediate branch closings. Rates fall on 30-year mortgages. A new fraud alert demands immediate attention. Whatever the scenario, when your credit union conveys vital information to members, how can it be sure its message is received? […]

How to Use Text Messaging for Lending and Collections

Share on facebook Facebook Share on twitter Twitter Share on linkedin LinkedIn Share on email Email Lending money and collecting debt — two sides of the same coin — are ancient practices that need a modern makeover. Loan application processes are cumbersome and time-consuming, while debt-collection attempts are largely ineffective. For credit unions, at least […]